Rosenborg vs Man United: This is not the standard - Erik Ten Hag reacts after first defeat of INEOS era

Manchester United manager Erik Ten Hag is not a happy man at the moment after his Red Devils kicked off the new era under INEOS with a defeat.

The Red Devils started preparation for the 2024/2025 season with a preseason game against Rosenborg BK in Norway on Monday evening.

However, the keenly anticipated clash ended in disappointment for the Reds, who played with mostly academy players, and their fans after a late goal gave the home side a deserved 1-0 win.

The hosts dominated proceedings from start to finish and could have won by a larger margin after missing four of five big chances created in the game, including hitting the woodwork on two occasions.

The friendly looked poised to end in a goalless draw to save United’s blushes, thanks in no small part by Rosenborg’s misses and an excellent outing by 20-year-old goalkeeper Radek Vitek, but for a late goal from Noah Helm.

It was no less than the Norwegians deserve, but Man United manager, Ten Hag, who has improved his backroom with several high-profile additions, was anything but impressed with what he saw from his Reds.

Ten Hag and his Reds will now switch attention to Saturday when they take on Cyriel Dessers and Rangers in their second game of the preseason.

In a related development, despite struggles in the league and Champions League last season, Manchester United's Erik Ten Hag has been rewarded with a salary hike

Ten Hag has committed to Manchester United in a deal worth approximately £27 million (₦52 billion). This new deal will extend his tenure at the club until 2026.

The 54-year-old Dutch manager had one year remaining on his existing £9 million-a-year contract, but despite rumours that the new owners, INEOS, would let him leave, he agreed to the extension.

He was rewarded for lifting the FA Cup trophy with a contract extension and has been tasked with continuing the winning traditions that have seen him win two titles during his two years at Old Trafford.