Under the bright lights of Côte d’Ivoire, where African basketball reaches its fiercest heights, a new chapter in Ugandan sport is being written, and it’s bold, fearless, and golden.
Uganda’s National Basketball League (NBL) has secured a major boost as betPawa, a leading sports betting brand, joins as the official title sponsor for the ongoing new season.
Focus currently centres on the NFL season with the Kansas City Chiefs aiming to make history by winning a third consecutive Super Bowl, but attention will soon shift to the NBA, where the Boston Celtics, fresh off an 18th title and led by stars like Jayson Tatum and Jaylen Brown, are favored to defend their championship amidst challenges from teams like the Oklahoma City Thunder and Philadelphia 76ers.
Uganda National Basketball League (NBL) side JT Jaguars has landed a mega sponsorship deal with Goldmine Financial Limited, a leading financial institution.
The NBA has worked for decades throughout Africa, with Basketball Without Borders and NBA Academy, and the natural ‘next’ step was to bring a full-fledged, sustainable league spanning across the continent.
Karim is expected to work with Andrew Tendo, who has been in charge of the team in the National Basketball League, where they have won 10 out of 11 games.