Manchester United dump TeamViewer for biggest shirt sponsorship deal in history

Ifeanyi Ufomadu 09:32 - 13 September 2023

Snapdragon, a subsidiary of US Tech compnany Qualcomm will be Man United's new front-of-shirt sponsor for the 2024/25 season.

Manchester United have agreed to end their association with TeamViewer at the end of this season, despite signing a five-year deal back in 2021.

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#MUFC announce biggest shirt sponsorship deal in world football with £60m a year agreement with Qualcomm for their brand Snapdragon to appear on front of jersey from next season. Sancho unpins controversial social media post hitting back at Ten Hag https://t.co/qN5n1owZpb
— James Ducker (@TelegraphDucker) September 13, 2023

In August 2022, Qualcomm became a global partner of United with the Snapdragon brand. Initially, the agreement aimed to enhance Old Trafford's mobile connectivity as well as create a better fan experience.

Further negotiations with Qualcomm, however, resulted in the company inking a deal to become United's new front-of-shirt sponsor for next season.

The Snapdragon name and logo will feature on all of Manchester United's kits across the men's and women's teams.